(This is a bit of a “where have you been lately?” catch-up sort of post. You know the type…)
So, where have I been lately?
Those of you who know me personally know that three months ago, I started working at Tourism Queensland, in their Digital Marketing team. It was a crazy time to start at a new place, with so much exciting stuff happening… particularly in the Digi Marketing team. Today, a lot of that work became public with the launch of Tourism Queensland’s new global brand, “Queensland, Where Australia Shines“. Check out the new video below…
Part of the new brand involves a brand new look for the Queensland Holidays website, will looks pretty darn cool I think. The Queensland Youtube channel has also had a major face-lift… and there’s still more to come.
If you’re interested in learning more about the reactions to the launch, you can read media releases on Tourism Queensland’s corporate website, and we also have a page on Queensland Holidays dedicated to the new launch which you can find here: Tourism Queensland launch new brand, “Queensland, Where Australia Shines”.