You know, as an African, I really, really like Product Red… more commonly known as simply (RED). They’re a powerful force for bringing about change in Africa, through their funding and distribution of Anti-Retroviral medicine to those dying of AIDS in Africa. I won’t go into too much detail here, as you can learn more about them on their site here. But, to give you a brief idea of what they’re about, directly from their site:
(side note here… but to anyone involved in the (RED) site, you might want to reconsider the “SEO-friendliness” of it. With hardly any actual text on your pages, the search engines aren’t going to be able to index much of your content. So, when people like me are looking for more information on you… well, that’s bad).
But anyway… back to the point. As I was saying, I really like (RED) and what they’re doing. And I’ve always had a fondness for DELL computers as well. Although I’m traditionally a Mac kinda guy, Dell has always seemed to hold a certain sophistication for me. So it was with much delight that I learned Dell and (RED) were teaming up, offering customisable laptops in order to support (RED)’s efforts in Africa.
Yesterday Dell officially began their publicity for their range of Dell Art House – Special Edition Laptops, which you can now see on their website… and boy, are Dell customers in for a treat.
Now, to be perfectly transparent here… I do have a personal connection with the release of these laptops. One of the featured artists, Siobhan Gunning (creator of the “Shine Within” laptop edition, which you can see on the site), is actually a member of my family. So yeah, consider this an obviously impartial plug.
That said, even if there wasn’t that connection, I would still be plugging this. The designs are nothing short of spectacularly beautiful, from all the artists… and the work truly is going towards an effort that is trying to make the world a better place. And that’s no small thing.
So hey… if you need a laptop, why not get one that will make you a hero?